Alexa Murray
I am a technical product and go to market leader passionate about building category-defining consumer experiences.
I’ve worked across startups and large companies, most recently in health, wearables, and mobile products.
Outside of work, I care about golf, skiing, tinkering (built this website!), and mentoring young women in STEM.
Resume
- Shaped roadmap for new, AI-powered, Apple Watch health products, prioritizing simplicity, privacy, and user trust
- Partnered with engineering and design to identify opportunities to translate complex technology into seamless, intuitive experiences that improve everyday health for billions of users worldwide
- Led cross-functional alignment and GTM planning for new wellness features
- Assisted with launch strategy and market positioning for new enterprise graph neural network and agent products
- Educated executive team on enterprise AI purchase flows, spend breakdowns, and emerging agent use cases
- Founded: Ocean - AI-powered prior authorization automation and real-time medication inventory tracking; Emmi - LLM-based running coach for women
- President, Golf Club
- Led Health team, setting strategic direction, growing team 4x, and converting wellness-focused users to highest NPS cohort of WHOOP membership
- Led a 10-engineer pod (SW, HW, design, data, science) and delivered 7 health-related features, contributing to +12% YoY growth in health-focused users
- Built early internal GPT (AiLexa), achieving 96% accuracy across knowledge base queries
- Authored 5-year AI roadmap; secured executive buy-in and funding for 12-person AI/ML team
- Led launch of firm’s first mobile FX trading app, reaching $1.5M revenue in year one
- Appointed to Women in Engineering (WE) Steering Committee as youngest member
- Software engineer in Java, React, and Python
- Built 0→1 platform for collegiate sports scheduling; scaled to 650+ coaches and 400+ games
- Hired and led 6-person engineering + design team
- Designed sales process and manned booth at conferences and trade shows
- Cum Laude
- Mathematics, Entrepreneurship Minors
- Captain Varsity Field Hockey, Captain Women's Alpine Skiing
- Jaros, Baum, & Bolles Award for Advancing Women in Engineering
- Diane Angstadt Field Hockey Award
- Founder, Deerfield Academy's FIRST Robotics Team
- Dean's List, National Merit Scholar
- 9-Season varsity athlete (field hockey, alpine skiing, golf)
Projects
Touchy Feely Bot
Pear VC x Anthropic Hackathon: Tool to apply emotional intelligence teachings of legendary Stanford GSB class Interpersonal Dynamics (Touchy Feely) to live and recorded conversations.
Sora: GTM Case Study for Launching Consumer AI Products
Using Sora as a case study, we examined OpenAI's launch timeline and GTM strategy, pulling out best practices for other consumer AI products.
Dr.ChatGPT: Revolutionary or Evolutionary?
Examining how patients are using consumer LLMs to access and interpret health information.
Point, Pinch, Blink
A meta-analysis of interaction languages for emerging AR/XR wearable hardware, exploring the best control mechanisms given the use case.
1-800-ChatGPT: How OpenAI Could Successfully Launch a Mobile Phone
Reviewing what would have to be true for OpenAI/io to launch a compelling iPhone competitor.
Peloton
Modeling how Peloton could 2x revenue in 3-5 years through strategic innovation and product line expansion.
Media
- Centercode Podcast: Women's Health in Wearable Tech (2024)
- WHOOP: Meet Alexa Murray - Sr. PM on Health (2024)
- Elevate Podcast: WHOOP's Alexa Murray on Reaching a $3.6bn Valuation with Product Design & Behavioral Psych (2023)
- Boston Tech Deals: Add 'Em To Your Radar - Alexa Murray (2023)
- MGMT Boston: Operator Profile - Alexa Murray Health @ WHOOP (2023)
- Penn Field Hockey Alumni Spotlight (2023)
- Goldman Sachs International Women in Engineering Day 2022 (2022)
- 34th Street Magazine: Ego of the Week (2019)
Contact
Feel free to reach out over LinkedIn or email.